Our values


Mission Statement

Everything we do, we do with joy, know-how and dedication.
We have been living fruit wine culture since 1925 – in our own cellar in Katlenburg and with an incredible variety of unique fruit wine beverages.
Meanwhile, we’re operating in the 4th generation. And are reaching more and more people all over the world.
This is also how we shape the future.
Thanks to our actions and our passion, fruit wine enjoyment becomes a zest for life, with excellent quality.
So, we do a lot of things, but most of all, we make fruit wine.


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We want to inspire consumers with our expertise, our passion, and our understanding of high-value fruit wine and mead beverages.
Even external experts have acknowledged this: In the fruit beverage category, we have been awarded Germany's highest quality award, the Bundesehrenpreis (Federal Award of Honor) from the German Federal Ministry of Food and Agriculture (BMEL).
And we are certified according to the quality management systems DIN EN ISO 22000:2018 and IFS (International Featured Standard).


Preserving our family business is close to our hearts. KATLENBURGER stands for fruit wine culture since 1925. Our core area of expertise is to produce authentic fruit wines made of fruit juices and finest mead from pure bee honey. Following our tradition, we also embrace the future and are constantly reinventing ourselves.


We are fruit wine makers, not copycats. This makes us stand out, draw attention and be interesting.


Year after year, we continue to bring new, unique fruit wine beverages to market and implement our ideas prior to anyone else.


We are committed to ourselves!
We consistently pursue and endorse our self-established paths, agreed-upon processes and defined goals, but we also review them regularly.


We are committed to the well-being and fair treatment of all employees and members of the entrepreneurial family, we limit the impact of processes on the environment to a minimum within the scope of our possibilities and we stand up for the fact that our fruit wine beverages do not pose any dangers due to quality defects.


We are true fruit wine makers because we solve our tasks and challenges together while applying fun, inventiveness and enthusiasm and because we identify ourselves with our beverages.